{"id":144289,"date":"2015-05-04T17:34:00","date_gmt":"2015-05-04T17:34:00","guid":{"rendered":"https:\/\/transinfo.pl\/x\/infotrans\/wroclaw-mpk-miasto-przeciw-korkom-_more_73143\/"},"modified":"2015-05-04T17:34:00","modified_gmt":"2015-05-04T17:34:00","slug":"wroclaw-mpk-miasto-przeciw-korkom-_more_73143","status":"publish","type":"infotrans","link":"https:\/\/transinfo.pl\/x\/infotrans\/wroclaw-mpk-miasto-przeciw-korkom-_more_73143\/","title":{"rendered":"Wroc\u0142aw: MPK ? Miasto Przeciw Korkom"},"content":{"rendered":"

?MPK ? Miasto Przeciw Korkom? ? taki slogan promuj\u0105cy komunikacj\u0119 miejsk\u0105 wybra\u0142o jury konkursowe spo\u015br\u00f3d setek propozycji nades\u0142anych przez pasa\u017cer\u00f3w MPK. \u00a0Autorem zwyci\u0119skiego has\u0142a jest Krystian Smalarz. Dzi\u0119ki swojej kreatywno\u015bci b\u0119dzie m\u00f3g\u0142 przez rok korzysta\u0107 z wroc\u0142awskich autobus\u00f3w i tramwaj\u00f3w za darmo. To nagroda za najlepszy pomys\u0142.<\/p>\n

Jury postanowi\u0142o wyr\u00f3\u017cni\u0107 tak\u017ce:<\/p>\n

Micha\u0142a Nowakowskiego za has\u0142o: \u00a0Zawsze w Twoim kierunku, Adriana Jarz\u0105ba za propozycj\u0119: MPK ? skraca dystans, Zuzann\u0119 Stogowsk\u0105 za slogan: \u00a0Tw\u00f3j dojazd ? nasza sprawa oraz Jana Garber\u0119 za: Wybierz MPK ? mniej CO2. Dla wyr\u00f3\u017cnionych s\u0105 nagrody rzeczowe.<\/p>\n

Jury konkursowe by\u0142o pod wra\u017ceniem liczby propozycji i pomys\u0142owo\u015bci pasa\u017cer\u00f3w. Do MPK nades\u0142ano setki hase\u0142 i wyb\u00f3r tego jedynego nie by\u0142 prosty, a zwyci\u0119zca konkursu m\u00f3g\u0142 by\u0107 tylko jeden.<\/p>\n

– Wybrali\u015bmy has\u0142o MPK – Miasto Przeciw Korkom, bo trafia w sedno sprawy ? uzasadnia Agnieszka Korzeniowska, rzecznik MPK. ? MPK jest sp\u00f3\u0142k\u0105 miejsk\u0105 powo\u0142an\u0105 w\u0142a\u015bnie do tego, by zgodnie z Wroc\u0142awsk\u0105 Polityk\u0105 Mobilno\u015bci poprzez swoje us\u0142ugi ogranicza\u0107 liczb\u0119 aut je\u017cd\u017c\u0105cych po naszym mie\u015bcie. Zbyt du\u017ca liczba samochod\u00f3w, to ska\u017cone powietrze i korki, \u00a0a MPK jest dla nich alternatyw\u0105. Urzek\u0142a nas te\u017c zabawa z rozwini\u0119ciem skr\u00f3tu MPK.<\/p>\n

Has\u0142o to zostanie wykorzystane w kampaniach promuj\u0105cych komunikacj\u0119 miejsk\u0105, pojawi si\u0119 te\u017c na autobusach i tramwajach. Jako \u017ce udanych propozycji by\u0142o wi\u0119cej, MPK postanowi\u0142o zaprosi\u0107 do wsp\u00f3\u0142pracy wi\u0119ksz\u0105 liczb\u0119 konkursowicz\u00f3w i wykorzysta\u0107 ich kreatywno\u015b\u0107 przy okazji innych dzia\u0142a\u0144 promocyjnych. Efekty b\u0119dzie wida\u0107 niebawem.<\/p>\n","protected":false},"author":1,"featured_media":144290,"comment_status":"","ping_status":"closed","template":"","categories":[26],"tags":[2477,880,2677,55],"class_list":["post-144289","infotrans","type-infotrans","status-publish","has-post-thumbnail","hentry","category-przewoznicy","tag-akcja-spoleczna","tag-mpk-wroclaw","tag-promowanie-transportu-zbiorowego","tag-wroclaw"],"acf":[],"yoast_head":"\nWroc\u0142aw: MPK ? 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