{"id":169293,"date":"2017-04-05T09:18:00","date_gmt":"2017-04-05T09:18:00","guid":{"rendered":"https:\/\/transinfo.pl\/x\/inforail\/marka-pkp-intercity-z-prestizowym-tytulem-superbrands-_more_93305\/"},"modified":"2017-04-05T09:18:00","modified_gmt":"2017-04-05T09:18:00","slug":"marka-pkp-intercity-z-prestizowym-tytulem-superbrands-_more_93305","status":"publish","type":"inforail","link":"https:\/\/transinfo.pl\/x\/inforail\/marka-pkp-intercity-z-prestizowym-tytulem-superbrands-_more_93305\/","title":{"rendered":"Marka PKP Intercity z presti\u017cowym tytu\u0142em Superbrands!"},"content":{"rendered":"<p><span style=\"font-weight: bold\">Mi\u0119dzynarodowa,niezale\u017cna organizacja Superbrands przyzna\u0142a certyfikaty dla najsilniejszychmarek na rynku. PKP Intercity zosta\u0142o wyr\u00f3\u017cnione w kategorii Podr\u00f3\u017ce,zdobywaj\u0105c a\u017c dwa tytu\u0142y: Superbrands 2016\/17 oraz Created in PolandSuperbrands 2016\/17. <\/span><\/p>\n<p>Wyr\u00f3\u017cnienia przyznawane s\u0105 markom, do kt\u00f3rych konsumencimaj\u0105 zaufanie, doceniaj\u0105 ich jako\u015b\u0107 i ch\u0119tnie polecaj\u0105 us\u0142ug\u0119 czy produkt swoimznajomym i rodzinie.<\/p>\n<p>Superbrands to niezale\u017cna organizacja badaj\u0105ca opiniekonsument\u00f3w i preferencje wzgl\u0119dem marek. Od ponad 20 lat na ca\u0142ym \u015bwiecie, aod 12 w Polsce, porz\u0105dkujemy \u015bwiat marek ? wyr\u00f3\u017cniamy najlepsze marki iwspieramy ich dalszy rozw\u00f3j ? czytamy na oficjalnej stronie internetowejorganizacji. Badanie konsumenckie na potrzeby edycji 2016\/2017 zosta\u0142ozrealizowane na pr\u00f3bie ponad 15 tysi\u0119cy respondent\u00f3w przez instytut badawczyARC Rynek i Opinia. O przyznaniu tytu\u0142u Superbrands decydowa\u0142a, obok konsument\u00f3w,ekspercka Rada Marek. Wyr\u00f3\u017cnienia trafiaj\u0105 do marek, kt\u00f3re badani konsumenciwskazuj\u0105 jako zaufane, doceniaj\u0105 ich jako\u015b\u0107 i polecaj\u0105 swoim bliskim. Tytu\u0142Superbrands 2016\/2017 to podkre\u015blenie silnej pozycji PKP Intercity w bran\u017cytransportowej. Przewo\u017anik otrzyma\u0142 r\u00f3wnie\u017c wyr\u00f3\u017cnienie w kategorii SuperbrandsCreated in Poland, kt\u00f3re trafia do marek z polskim rodowodem.<\/p>\n<p><span style=\"font-weight: bold\">Kolej przyci\u0105ga<\/span><\/p>\n<p>Kolejowe przewozy pasa\u017cerskie ciesz\u0105 si\u0119 coraz wi\u0119kszymzainteresowaniem: podr\u00f3\u017cni wybieraj\u0105 poci\u0105g nie tylko w drodze na wakacje,urlop poza miastem, ale r\u00f3wnie\u017c w drodze na s\u0142u\u017cbowe spotkania. Atrakcyjnaoferta, nowoczesne poci\u0105gi czy dobre czasy przyjazd\u00f3w pomi\u0119dzy du\u017cymi miastami? to czynniki, kt\u00f3re przyci\u0105gaj\u0105 podr\u00f3\u017cnych na pok\u0142ady poci\u0105g\u00f3w PKP Intercity.W 2016 roku z us\u0142ug przewo\u017anika skorzysta\u0142o 38,5 mln klient\u00f3w, czyli o 7,3 mlnpasa\u017cer\u00f3w wi\u0119cej ni\u017c rok wcze\u015bniej. Oznacza to 24% procentowy wzrost liczbypodr\u00f3\u017cnych w por\u00f3wnaniu do 2015 roku. <\/p>\n<p><span style=\"font-style: italic\">Cieszymy si\u0119, \u017ce PKPIntercity zosta\u0142o wyr\u00f3\u017cnione przez konsument\u00f3w. Tytu\u0142y Superbrandspotwierdzaj\u0105, \u017ce Polacy coraz cz\u0119\u015bciej wybieraj\u0105 poci\u0105g jako ulubion\u0105 form\u0119transportu. Ta presti\u017cowa nagroda motywuje do dalszych dzia\u0142a\u0144 proklienckich<\/span>? podsumowa\u0142 Marek Chraniuk, prezes PKP Intercity.<\/p>\n<p>W 2017 roku, opr\u00f3cz realizacji nowej strategii taborowej,przewo\u017anik planuje skupi\u0107 si\u0119 na rozwoju obszaru sprzeda\u017cy oraz obs\u0142ugiklienta. W celu usprawnienia zakupu bilet\u00f3w przez internet, wdra\u017cane b\u0119d\u0105kolejne udogodnienia m.in. wprowadzenie nowych po\u0142\u0105cze\u0144 mi\u0119dzynarodowych.Zak\u0142adane jest r\u00f3wnie\u017c poszerzenie oferty biletowej.<\/p>\n<p><br class=\"innova\"> &#8222;<\/p>\n","protected":false},"author":1,"featured_media":169294,"comment_status":"","ping_status":"closed","template":"","categories":[26],"tags":[],"class_list":["post-169293","inforail","type-inforail","status-publish","has-post-thumbnail","hentry","category-przewoznicy"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v21.8 (Yoast SEO v23.7) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Marka PKP Intercity z presti\u017cowym tytu\u0142em Superbrands! - TransInfo Archiwum<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/transinfo.pl\/x\/inforail\/marka-pkp-intercity-z-prestizowym-tytulem-superbrands-_more_93305\/\" \/>\n<meta property=\"og:locale\" content=\"pl_PL\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Marka PKP Intercity z presti\u017cowym tytu\u0142em Superbrands!\" \/>\n<meta property=\"og:description\" content=\"Mi\u0119dzynarodowa,niezale\u017cna organizacja Superbrands przyzna\u0142a certyfikaty dla najsilniejszychmarek na rynku. PKP Intercity zosta\u0142o wyr\u00f3\u017cnione w...\" \/>\n<meta property=\"og:url\" content=\"https:\/\/transinfo.pl\/x\/inforail\/marka-pkp-intercity-z-prestizowym-tytulem-superbrands-_more_93305\/\" \/>\n<meta property=\"og:site_name\" content=\"TransInfo Archiwum\" \/>\n<meta property=\"og:image\" content=\"http:\/\/default\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Szacowany czas czytania\" \/>\n\t<meta name=\"twitter:data1\" content=\"2 minuty\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/transinfo.pl\/x\/inforail\/marka-pkp-intercity-z-prestizowym-tytulem-superbrands-_more_93305\/\",\"url\":\"https:\/\/transinfo.pl\/x\/inforail\/marka-pkp-intercity-z-prestizowym-tytulem-superbrands-_more_93305\/\",\"name\":\"Marka PKP Intercity z presti\u017cowym tytu\u0142em Superbrands! - TransInfo Archiwum\",\"isPartOf\":{\"@id\":\"https:\/\/transinfo.pl\/x\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/transinfo.pl\/x\/inforail\/marka-pkp-intercity-z-prestizowym-tytulem-superbrands-_more_93305\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/transinfo.pl\/x\/inforail\/marka-pkp-intercity-z-prestizowym-tytulem-superbrands-_more_93305\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/transinfo.pl\/x\/wp-content\/uploads\/2022\/01\/Marka-PKP-Intercity-z-prestizowym-tytulem-Superbrands-0-1.jpg\",\"datePublished\":\"2017-04-05T09:18:00+00:00\",\"dateModified\":\"2017-04-05T09:18:00+00:00\",\"breadcrumb\":{\"@id\":\"https:\/\/transinfo.pl\/x\/inforail\/marka-pkp-intercity-z-prestizowym-tytulem-superbrands-_more_93305\/#breadcrumb\"},\"inLanguage\":\"pl-PL\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/transinfo.pl\/x\/inforail\/marka-pkp-intercity-z-prestizowym-tytulem-superbrands-_more_93305\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"pl-PL\",\"@id\":\"https:\/\/transinfo.pl\/x\/inforail\/marka-pkp-intercity-z-prestizowym-tytulem-superbrands-_more_93305\/#primaryimage\",\"url\":\"https:\/\/transinfo.pl\/x\/wp-content\/uploads\/2022\/01\/Marka-PKP-Intercity-z-prestizowym-tytulem-Superbrands-0-1.jpg\",\"contentUrl\":\"https:\/\/transinfo.pl\/x\/wp-content\/uploads\/2022\/01\/Marka-PKP-Intercity-z-prestizowym-tytulem-Superbrands-0-1.jpg\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/transinfo.pl\/x\/inforail\/marka-pkp-intercity-z-prestizowym-tytulem-superbrands-_more_93305\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/transinfo.pl\/x\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Inforail\",\"item\":\"https:\/\/transinfo.pl\/x\/inforail\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"Marka PKP Intercity z presti\u017cowym tytu\u0142em Superbrands!\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/transinfo.pl\/x\/#website\",\"url\":\"https:\/\/transinfo.pl\/x\/\",\"name\":\"TransInfo Archiwum\",\"description\":\"Ca\u0142y transport w jednym miejscu\",\"publisher\":{\"@id\":\"https:\/\/transinfo.pl\/x\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/transinfo.pl\/x\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"pl-PL\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/transinfo.pl\/x\/#organization\",\"name\":\"TransInfo\",\"url\":\"https:\/\/transinfo.pl\/x\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"pl-PL\",\"@id\":\"https:\/\/transinfo.pl\/x\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/transinfo.pl\/x\/wp-content\/uploads\/2024\/10\/favicon.png\",\"contentUrl\":\"https:\/\/transinfo.pl\/x\/wp-content\/uploads\/2024\/10\/favicon.png\",\"width\":512,\"height\":512,\"caption\":\"TransInfo\"},\"image\":{\"@id\":\"https:\/\/transinfo.pl\/x\/#\/schema\/logo\/image\/\"}}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"Marka PKP Intercity z presti\u017cowym tytu\u0142em Superbrands! - TransInfo Archiwum","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/transinfo.pl\/x\/inforail\/marka-pkp-intercity-z-prestizowym-tytulem-superbrands-_more_93305\/","og_locale":"pl_PL","og_type":"article","og_title":"Marka PKP Intercity z presti\u017cowym tytu\u0142em Superbrands!","og_description":"Mi\u0119dzynarodowa,niezale\u017cna organizacja Superbrands przyzna\u0142a certyfikaty dla najsilniejszychmarek na rynku. PKP Intercity zosta\u0142o wyr\u00f3\u017cnione w...","og_url":"https:\/\/transinfo.pl\/x\/inforail\/marka-pkp-intercity-z-prestizowym-tytulem-superbrands-_more_93305\/","og_site_name":"TransInfo Archiwum","og_image":[{"url":"default"}],"twitter_card":"summary_large_image","twitter_misc":{"Szacowany czas czytania":"2 minuty"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/transinfo.pl\/x\/inforail\/marka-pkp-intercity-z-prestizowym-tytulem-superbrands-_more_93305\/","url":"https:\/\/transinfo.pl\/x\/inforail\/marka-pkp-intercity-z-prestizowym-tytulem-superbrands-_more_93305\/","name":"Marka PKP Intercity z presti\u017cowym tytu\u0142em Superbrands! - TransInfo Archiwum","isPartOf":{"@id":"https:\/\/transinfo.pl\/x\/#website"},"primaryImageOfPage":{"@id":"https:\/\/transinfo.pl\/x\/inforail\/marka-pkp-intercity-z-prestizowym-tytulem-superbrands-_more_93305\/#primaryimage"},"image":{"@id":"https:\/\/transinfo.pl\/x\/inforail\/marka-pkp-intercity-z-prestizowym-tytulem-superbrands-_more_93305\/#primaryimage"},"thumbnailUrl":"https:\/\/transinfo.pl\/x\/wp-content\/uploads\/2022\/01\/Marka-PKP-Intercity-z-prestizowym-tytulem-Superbrands-0-1.jpg","datePublished":"2017-04-05T09:18:00+00:00","dateModified":"2017-04-05T09:18:00+00:00","breadcrumb":{"@id":"https:\/\/transinfo.pl\/x\/inforail\/marka-pkp-intercity-z-prestizowym-tytulem-superbrands-_more_93305\/#breadcrumb"},"inLanguage":"pl-PL","potentialAction":[{"@type":"ReadAction","target":["https:\/\/transinfo.pl\/x\/inforail\/marka-pkp-intercity-z-prestizowym-tytulem-superbrands-_more_93305\/"]}]},{"@type":"ImageObject","inLanguage":"pl-PL","@id":"https:\/\/transinfo.pl\/x\/inforail\/marka-pkp-intercity-z-prestizowym-tytulem-superbrands-_more_93305\/#primaryimage","url":"https:\/\/transinfo.pl\/x\/wp-content\/uploads\/2022\/01\/Marka-PKP-Intercity-z-prestizowym-tytulem-Superbrands-0-1.jpg","contentUrl":"https:\/\/transinfo.pl\/x\/wp-content\/uploads\/2022\/01\/Marka-PKP-Intercity-z-prestizowym-tytulem-Superbrands-0-1.jpg"},{"@type":"BreadcrumbList","@id":"https:\/\/transinfo.pl\/x\/inforail\/marka-pkp-intercity-z-prestizowym-tytulem-superbrands-_more_93305\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/transinfo.pl\/x\/"},{"@type":"ListItem","position":2,"name":"Inforail","item":"https:\/\/transinfo.pl\/x\/inforail\/"},{"@type":"ListItem","position":3,"name":"Marka PKP Intercity z presti\u017cowym tytu\u0142em Superbrands!"}]},{"@type":"WebSite","@id":"https:\/\/transinfo.pl\/x\/#website","url":"https:\/\/transinfo.pl\/x\/","name":"TransInfo Archiwum","description":"Ca\u0142y transport w jednym miejscu","publisher":{"@id":"https:\/\/transinfo.pl\/x\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/transinfo.pl\/x\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"pl-PL"},{"@type":"Organization","@id":"https:\/\/transinfo.pl\/x\/#organization","name":"TransInfo","url":"https:\/\/transinfo.pl\/x\/","logo":{"@type":"ImageObject","inLanguage":"pl-PL","@id":"https:\/\/transinfo.pl\/x\/#\/schema\/logo\/image\/","url":"https:\/\/transinfo.pl\/x\/wp-content\/uploads\/2024\/10\/favicon.png","contentUrl":"https:\/\/transinfo.pl\/x\/wp-content\/uploads\/2024\/10\/favicon.png","width":512,"height":512,"caption":"TransInfo"},"image":{"@id":"https:\/\/transinfo.pl\/x\/#\/schema\/logo\/image\/"}}]}},"_links":{"self":[{"href":"https:\/\/transinfo.pl\/x\/wp-json\/wp\/v2\/inforail\/169293","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/transinfo.pl\/x\/wp-json\/wp\/v2\/inforail"}],"about":[{"href":"https:\/\/transinfo.pl\/x\/wp-json\/wp\/v2\/types\/inforail"}],"author":[{"embeddable":true,"href":"https:\/\/transinfo.pl\/x\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/transinfo.pl\/x\/wp-json\/wp\/v2\/comments?post=169293"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/transinfo.pl\/x\/wp-json\/wp\/v2\/media\/169294"}],"wp:attachment":[{"href":"https:\/\/transinfo.pl\/x\/wp-json\/wp\/v2\/media?parent=169293"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/transinfo.pl\/x\/wp-json\/wp\/v2\/categories?post=169293"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/transinfo.pl\/x\/wp-json\/wp\/v2\/tags?post=169293"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}