{"id":12355,"date":"2007-03-15T12:58:49","date_gmt":"2007-03-15T12:58:49","guid":{"rendered":"https:\/\/transinfo.pl\/x\/?post_type=infobus&p=12355"},"modified":"2025-01-10T16:03:26","modified_gmt":"2025-01-10T15:03:26","slug":"warszawa-reklama-ktora-zbliza","status":"publish","type":"infobus","link":"https:\/\/transinfo.pl\/x\/infobus\/warszawa-reklama-ktora-zbliza\/","title":{"rendered":"Warszawa: Reklama, kt\u00f3ra zbli\u017ca"},"content":{"rendered":"

’Komu podoba si\u0119 pan lub pani obok, r\u0119ka do góry’, 'Kto nadaje si\u0119 na prezydenta, r\u0119ka do góry’ – takie napisy na plastikowych uchwytach w miejskich autobusach od kilku dni wywo\u0142uj\u0105 u\u015bmiechy i komentarze pasa\u017cerów. Zaczepne, intryguj\u0105ce has\u0142a to element kampanii wizerunkowej nowego operatora sieci komórkowej, który w\u0142a\u015bnie wchodzi na rynek. Stare, skórzane r\u0105czki w autobusach na sta\u0142e zostan\u0105 zast\u0105pione uchwytami z reklam\u0105. Na razie mo\u017cna spotka\u0107 je w 53 solarisach obs\u0142ugiwanych przez firm\u0119 Mobilis, m.in. na liniach 178 i 180. Ale w \u015blad za prywatnymi przewo\u017anikami chc\u0105 i\u015b\u0107 Miejskie Zak\u0142ady Autobusowe. – Taka forma reklamy cieszy si\u0119 powodzeniem i jest wygodna dla pasa\u017cerów – twierdzi kierownik dzia\u0142u marketingu w MZA Katarzyna Psyka\u0142a.<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"closed","template":"","categories":[26],"tags":[167,2514,2171,813,84],"class_list":["post-12355","infobus","type-infobus","status-publish","hentry","category-przewoznicy","tag-autobus","tag-mobilis","tag-mza","tag-solaris","tag-warszawa"],"acf":[],"yoast_head":"\nWarszawa: Reklama, kt\u00f3ra zbli\u017ca - TransInfo Archiwum<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/transinfo.pl\/x\/infobus\/warszawa-reklama-ktora-zbliza\/\" \/>\n<meta property=\"og:locale\" content=\"pl_PL\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Warszawa: Reklama, kt\u00f3ra zbli\u017ca\" \/>\n<meta property=\"og:description\" content=\"’Komu podoba si\u0119 pan lub pani obok, r\u0119ka do góry’, 'Kto nadaje si\u0119 na...\" \/>\n<meta property=\"og:url\" content=\"https:\/\/transinfo.pl\/x\/infobus\/warszawa-reklama-ktora-zbliza\/\" \/>\n<meta property=\"og:site_name\" content=\"TransInfo Archiwum\" \/>\n<meta property=\"article:modified_time\" content=\"2025-01-10T15:03:26+00:00\" \/>\n<meta property=\"og:image\" content=\"http:\/\/default\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Szacowany czas czytania\" \/>\n\t<meta name=\"twitter:data1\" content=\"1 minuta\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/transinfo.pl\/x\/infobus\/warszawa-reklama-ktora-zbliza\/\",\"url\":\"https:\/\/transinfo.pl\/x\/infobus\/warszawa-reklama-ktora-zbliza\/\",\"name\":\"Warszawa: Reklama, kt\u00f3ra zbli\u017ca - 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